Tech21 Impactology's CEO Jason Roberts speaks with bnetTV at the 2012 Pepcom event held in New Orleans and gives us a overview of the company and product.

Tech21, the company pioneering Impactology, is unveiling its new line of device protection cases, Special Ops, at CTIA Wireless 2012. Tech21 is pioneering the use of non-Newtonian polymers for protection, establishing a new industry standard in impact protection for mobile phones, tablets and laptops. Tech21's technology offers military-grade toughness without a lot of bulk.

What is impactology™?

Originally devised in response to increasing customer demand, few have gone further than Tech21 in turning impact protection into a science. Our technology is testimony to the innovative scientific thinking and inspirational commitment that informs everything we do.

Impactology™ is a defining seal of approval, so you'll know that when surrounded by one of our cases your mobile device, tablet or laptop has the highest standard of impact protection available.

Technological advances are never achieved by copying your competitors. Impactology™ makes a difference because Tech21 is the only brand dedicated enough to turn protection into more than just a veneer.

How does it work?

Impactology™ combines advanced science and pioneering innovation to deliver a unique, new level of protection for mobile devices, tablets and laptops. However, you don't need to be a mad scientist with a PhD to see exactly how effective it can be. It's all about the molecules inside the revolutionary D30® Impact Fabric material. In everyday use, the molecules flow freely, but upon shock or impact they lock together – absorbing the impact force and spreading the shock evenly across the surface of the material. That means your device stays in one piece, no matter how hard the impact! What makes Impactology™ unique is the secret ingredient D30® Impact Fabric used within our designs. It's composed of a non-Newtonian polymer with an intelligent molecular structure. So clever in fact, that it has been adopted worldwide by the military for its power in impact protection on the battlefield. We call it IMPACTOLOGY™…the science in protection.

Why do you need it?

A day without your mobile phone, tablet or laptop can have a dramatic effect on your life, business and livelihood!

Impactology™ was born through our passion to evolve with the ever-changing needs of our customers, who demand the best protection for their mobile electronic devices.

Only Impactology™ gives you this unique level of advanced protection. It's the culmination of years of research, development and testing that, frankly, borders on the obsessive. We continually strive to find fault by stress testing, analysing and looking for new ways to advance the levels of protection.

Through our dedication and passion, you'll discover that the mobile electronics that add value to your day are always in safe hands with Impactology™.

Please view there site for the latest news and products, here!